Trusted by 400+ brands

The truth about every customer visit.

Marketforcegroup runs mystery shops, site audits, and CX research across millions of locations a year — so you can see what your customers see, and act on it tomorrow.

3.2M+
shops / year
180k
active shoppers
42
countries
A mystery shopper observing a barista in a cafe
Live shop · Costco wholesales #314

Greeting: 9.2 · Cleanliness: 8.7

Operating partners across

What we do

Five ways to see your business through your customer's eyes.

All services

Mystery Shopping

On-site, video, and digital evaluations across every channel.

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Site & Compliance Audits

Operational scorecards delivered with photo evidence.

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CX Surveys

Customer-led feedback at scale, sent within minutes of a visit.

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Analytics & Advisory

Predictive dashboards and quarterly performance reviews.

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Field audit kit

The Marketforcegroup method

Field-grade rigor. Editorial-grade reporting.

We pair a vetted panel of 180,000 shoppers with a research team of CX strategists. Every visit is scored, photographed, and routed into your KPIs within 24 hours.

  • 01Define the customer journey & success metrics
  • 02Deploy panel — in-store, on-call, online
  • 03Score, validate, and pass through to your dashboards
  • 04Quarterly advisory to turn findings into change

Client

"Marketforcegroup gave us the first honest mirror we'd held up to 1,200 stores. Six months later, our NPS was up 14 points."

— Director of Operations, national QSR brand

Ready to see what your customers see?

Book a 30-minute walkthrough. We'll show you live data from a brand in your category.

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